
In this episode we’re diving into the transformative role that partners can play during labor—through the power of touch and massage. Many partners want to help but aren’t sure how. That’s where intentional touch comes in.
I’m joined by Anna Muñoz, a skilled massage therapist and hypnotherapist with over a decade of experience in the birth world. Together, we’ll explore:
✨ How massage supports the release of oxytocin, the key hormone for labor progression and emotional bonding ✨ Simple yet effective massage techniques for labor support, including hip squeezes, counterpressure, and slow, grounding touch ✨ Ways to integrate massage into hospital, home, and birth center settings ✨ The truth about massage and labor induction—what’s fact and what’s myth
Listen to the episode now:
The journey of pregnancy and birth is transformative, not only for the birthing person but also for their partner. One of the most profound ways a partner can provide support during labor is through touch and massage. Beyond physical relief, these techniques help build confidence, deepen connection, and promote the release of oxytocin—the key hormone that drives labor progression and emotional bonding. In this episode, we will explore how partners can play an active role in birth preparation, the importance of touch, and the practical ways to integrate massage into the birthing process.
In this discussion, we are joined by Anna Muñoz, a skilled massage therapist and hypnotherapist with over a decade of experience in the birthing industry. Anna brings a wealth of knowledge on how partners can integrate massage techniques to provide meaningful support during labor.
The Role of Partners in Birth Preparation
Many partners want to be involved but often feel unsure of what to do. Instead of freezing in the intensity of the birth experience, partners can prepare by learning and practicing key skills beforehand. Here are three essential steps to becoming an active and confident birth partner:
Mental Preparation – Understand what labor entails, the hormonal processes involved, and how you, as a partner, can be a grounding presence. Education, childbirth classes, and discussions with a doula can help you prepare emotionally and mentally.
Practicing Comfort Measures – Hands-on practice of coping techniques like hip squeezes, counterpressure, and different forms of touch can ensure that partners feel comfortable providing physical support during labor.
Integrating Touch and Massage – Massage is a powerful tool to relieve tension, calm the nervous system, and create a sense of safety and relaxation. By incorporating massage into prenatal care, partners can build confidence in their ability to support their loved one during labor.
The Science Behind Touch: Oxytocin and Relaxation
Oxytocin, often referred to as the “love hormone,” plays a crucial role in labor. It promotes uterine contractions, reduces stress, and increases the release of endorphins—the body’s natural painkillers. Physical touch, especially massage, enhances oxytocin production, leading to a smoother labor experience. When partners engage in slow, intentional massage, they help create an environment where labor progresses efficiently and naturally.
Best Massage Techniques for Labor Support
When it comes to labor massage, technique matters. Here are some of the most effective approaches:
Slow, Long Strokes – Using the entire hand or forearm, apply gentle but firm pressure along the back, legs, and arms. The slower the stroke, the more relaxation it provides.
Hip Squeezes – A classic doula technique, this involves placing hands on either side of the pelvis and applying inward pressure to relieve tension and discomfort.
Lower Back Counterpressure – Pressing firmly into the lower back can provide incredible relief during contractions, especially if the baby is positioned against the spine.
Gentle Jiggling – Rhythmic, light movements on the hips or thighs can help relax muscles and ease tension.
Foot and Hand Massage – Since labor often leads to tense extremities, focusing on these areas can be deeply soothing.
Integrating Massage in a Hospital or Clinical Setting
While massaging at home may feel comfortable, partners may wonder how to continue this support in a hospital setting. Here’s how:
Bring Familiar Scents & Sounds – Essential oils, soothing music, or even a favorite playlist can anchor relaxation in a clinical environment.
Use Lotion or Oil Discreetly – A small amount of massage lotion can make touch smoother without being messy.
Advocate for Your Role – Let hospital staff know that massage is part of your partner’s comfort plan.
Adjust Techniques for the Setting – Seated or side-lying massage can be just as effective as a full-body approach.
Breaking the Myths: Can Massage Induce Labor?
A common concern among partners is the fear of causing harm with massage. The truth is, no casual massage will induce labor prematurely. If intimacy and natural oxytocin release from affectionate touch were dangerous, doctors would advise against it—but they don’t! Instead, massage should be seen as a positive, safe, and effective way to promote comfort and connection throughout pregnancy and birth.
How to Get Started: A Resource for Partners
For those who want a structured way to learn massage techniques, the Prenatal Massage Blueprint is an incredible resource. This step-by-step guide provides video demonstrations, breaking down each technique so that partners can confidently support their loved one with professional-level massage at home. The best part? These skills aren’t just for pregnancy—they’re lifelong tools for connection and care.
The power of partner involvement in birth cannot be overstated. Through intentional preparation, touch, and massage, partners can transform the birth experience, creating a sense of trust, relaxation, and deep connection. By beginning this practice early in pregnancy, partners not only learn valuable skills but also foster a foundation of support that extends far beyond birth.
Are you ready to integrate massage into your pregnancy and birth journey? Share your thoughts and experiences in the comments below, and don’t forget to check out the Prenatal Massage Blueprint for expert guidance!
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